-- From 400 cold calls a day selling print media ads, to closing over $32M/year for a leading AdTech company, Devantae Masaun's journey is anything but ordinary. Now, he's revolutionizing the sales recruitment industry with DealFuel — a platform that's placing reps for some of the biggest firms in the digital product and services space…
"The traditional sales recruitment model is fundamentally broken," says Dev, who spent $147,000 learning this lesson the hard way. "Most platforms source talent inventory from their own sales training programs, creating a pool of inexperienced reps who've never actually been in a real sales environment."
“It’s mathematically impossible for their reps to be any good. Because if you’re paying to learn how to make $10,000 a month, and the industry-standard commission is 10%, that would mean they have never closed $100,000 in sales in a month…"
The DealFuel solution flips the traditional model on its head. While conventional platforms offer guaranteed job placements and extensive training, DealFuel takes the opposite approach .— charging sales reps a “filtering fee”, and offering nothing in exchange — except for the opportunity to compete for roles. No training. No guarantees.
This counterintuitive approach has yielded remarkable results. The platform boasts an 83% repeat placement rate among clients, including industry giants like SmartScale, High-ticket.io, and EFX Trading.
The success stems from what Masaun calls the "Contaminated Well" problem.
Traditional recruitment platforms attract inexperienced salespeople seeking training and guaranteed placements. DealFuel's model, by contrast, attracts seasoned professionals confident enough in their abilities to pay for access to premium opportunities.
"When you find a source of genuine talent, handed to you on a silver platter, you don't go anywhere else.”.
Before founding DealFuel, Masaun established himself by closing deals with Fortune 500 companies like Uber, DoorDash, and American Express, with individual deals ranging from $100,000 to $1.5M. By age 25, the entrepreneur had become the youngest top-performing sales representative across both UK and US divisions of his company.
DealFuel continues to transform how businesses approach sales recruitment. With a 45-day satisfaction guarantee and a focus on elite talent, the platform sets new standards in an industry traditionally plagued by high turnover and inconsistent results.
Today, DealFuel continues to transform how businesses approach sales recruitment. With a 45-day satisfaction guarantee and a focus on elite talent, the platform is setting new standards in an industry traditionally plagued by high turnover and inconsistent results.
For more information, visit DealFuel's website, follow Devantae Masaun on LinkedIn, or read his insights on Twitter.
Contact Info:
Name: Devantae Masaun
Email: Send Email
Organization: DealFuel
Website: https://www.dealfuel.ai/clean
Release ID: 89148210
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