Andrews mentioned small business as a topic 2024 candidates should prioritize – citing record business formation, economic potential, and interest in entrepreneurship with Millennials and Generation Z.

WASHINGTON - Oct. 3, 2023 - PRLog -- Brandon Andrews, CEO of The Inexorable and Cofounder and Chief Product Officer of Gauge was featured in a Washington Post story – "Nine younger voters tell The Post what 2024 candidates should focus on." In the piece, Andrews shared his personal journey as an entrepreneur and why small business and entrepreneurship are critical issues for younger voters as the 2024 election approaches.

"We have seen record new business formation in the United States in recent years. The 10.5 million new businesses started in 2021 and 2022 are the most ever in a two-year period in U.S. history, said Brandon Andrews – CEO, The Inexorable. "Moreover, from Name Image and Likeness (NIL) in college sports, to design and consulting side-hustles, to startups younger Americans are interested in entrepreneurship. Given inflation and wage stagnation, many see self-employment as a requirement to provide for their families. 2024 candidates should prioritize addressing small business and entrepreneurship. It is not only important to younger voters, but also central to a healthy economy. I was happy to share my perspective with the Washington Post and hope candidates are listening."

The Washington Post article states that Millennials and Generation Z will "make up roughly 40 percent of U.S. voters" in the 2024 election. Since 2014, turnout among younger voters has increased as well. The 2021 entrepreneurial spirit index published by IPSOS reports that 29 percent of Generation Z had a "very high" entrepreneurial spirit, compared to 36 percent of Millennials, 33 percent of Generation X and 25 percent of Baby Boomers. More younger Americans are interested in and starting businesses at younger ages.

Andrews mentioned the need for relevant resources that meet the needs of today's small businesses and microbusinesses, saying in the Post: "I've seen over and over again just a mismatch between businesses or entrepreneurs like myself and the kinds of businesses we're starting and the kinds of resources that are available from the federal government,"

The term "small business" was not used in the first Republican Presidential Debate, and "entrepreneur" was only used twice in reference to Vivek Ramaswamy's credentials. "Small business" was mentioned twice in the second Republican Presidential Debate with former South Carolina Governor Nikki Haley making the only reference to U.S. small businesses.

According to the U.S. Small Business Administration, small businesses in the U.S. employ about half of workers and are responsible for creating about two-thirds of new jobs over the past 25 years. Andrews underscored the positive macroeconomic potential in supporting small businesses in the Post, saying: "How do we put them on a track to ensure that they grow and hire so we have all these positive economic effects that the people like to talk about when they talk about small business?"

Named a Global Innovation Fellow by the United States Department of State, Brandon Andrews has traveled the world leading impactful entrepreneurship programming and hosting events. In the United States, Andrews meets thousands of entrepreneurs each year leading casting for television business shows including casting for ABC's Shark Tank with impact agency Values Partnerships.

Visit http://brandonandrews.me/ for more information on Brandon Andrews.

Contact
media@inexorable.co
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Source: The Inexorable

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